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Leigh Dance has written, published and spoken extensively on many aspects of global legal services, at major global conferences and in business and legal industry publications worldwide, including The Wall Street Journal.  Click here for our extensive archive of past (we believe still insightful!) published articles.

Dance is author of Bright Ideas:  Insights from Legal Luminaries Worldwide, published by Mill City Press and available on Amazon.  Bright Ideas is a compilation of 23 original essays by leaders and influencers around the world.

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We're in American Lawyer! 7 Steps for Int'l Law Firms...

7 Steps International Law Firms Should Take in 2013 to Ensure Themselves a Brighter Future Featured this week on the home page of American Lawyer:


By E. Leigh Dance: The Am Law Daily

“A legal services management consultant says firms committed to making progress in these key areas will win more business and continue to grow confidently. Those that don't, she predicts, are likely to see their profit margins suffer.”

I wrote these recommendations for larger law firm leaders that likely already understand the 7 ‘to do’s’ that are its focus (link above).   Understanding is a first step, but few firms have really prioritized or allocated adequate resources to these steps.  I say, time to get the ball rolling, and not just the one soon to drop at Times Square.

I hope that marketing and BD people will use this article in meetings with other functions in the firm to consider how to  improve client service.  I also help they'll pass it on, to remind firm leaders of these priorities for real differentiation.  Finally, I hope international corporate counsel will share this 7 steps with their law firm providers as a subtle reminder, perhaps circling what is particularly important to them as clients.

There is likely nothing completely new here for the legal services reader, except perhaps some international insights.  The value of the piece, as I see it, is to bring a lot of relatively complex ideas together all in one place.  They are inevitably interwoven.

I chose not to talk specifically about pricing and alternative sourcing in this article; it’s a subject of its own and too easily distracts from the many other important points.

Please have a read when you have time, and share your comments, on AmericanLawyer.com or here.

Leigh Dance